Touch of Velvet

Touch of Velvet has spent about fifteen years baking cakes, cupcakes, cookies, and pies from scratch on Ohio Avenue, building a reputation around old timey recipes that skip the shortcuts a lot of larger bakeries rely on. Skipping boxed cake mixes in favor of scratch baking is a meaningful commitment for a small bakery, since it takes more time and more consistent skill than opening a bag and following the directions on the box.

The bakery’s signature flavors include red velvet, key lime, and caramel, three distinct regional favorites that reflect a Southern and Florida influenced flavor lineup rather than a generic, one size fits all dessert case, a lineup that leans into rich, dessert forward options rather than plain vanilla or chocolate defaults. Customers have praised the value here too, with cupcakes priced affordably and cake slices generous enough to share between two or three people, a detail that keeps a family owned bakery competitive against grocery store bakery counters without cutting corners on quality.

Open Monday through Friday from morning until mid afternoon, Touch of Velvet keeps weekday hours and stays closed on weekends, a schedule that suggests the bakery focuses on weekday walk-in customers and advance ordering for weekend celebrations rather than staffing a full seven day retail operation. The shop is also wheelchair accessible with a free parking lot, small details that matter for a neighborhood bakery serving a wide range of customers.

Fifteen years on the same stretch of Ohio Avenue, sharing the street with a handful of other small independent restaurants, has let Touch of Velvet build the kind of loyal following a scratch bakery depends on. For Lynn Haven residents looking for a birthday cake, a batch of cupcakes for an office party, or simply a slice of pie made the old fashioned way, Touch of Velvet remains one of the city’s more established independent bakeries.

Scratch bakeries that skip the shortcuts of boxed mixes and pre-made fillings are becoming less common even in small towns, as rising costs push many small operations toward faster, cheaper methods. A bakery that has held onto scratch made recipes for fifteen years while staying affordable enough for a birthday cupcake order represents a genuine commitment to craft over convenience, and that kind of consistency is part of what earns a small bakery a loyal following that returns for every occasion rather than shopping around at a grocery store bakery counter instead.