Jewelry

Girls Downtown

Palm Beaches and Treasure Coast · Stuart
Locally Owned

About

Girls Downtown has been part of the Flagler Avenue retail block since 1999, according to the shop’s own site, making it one of the longer running independent boutiques in Historic Downtown Stuart. The name is a bit of a wink, a self aware nod to the shop’s identity as a women’s focused jewelry and gift destination rather than a description of the merchandise itself, which spans from sterling silver with gemstones up through fine gold, diamonds, and watches, alongside apparel and what the shop calls unique gifts of style.

That range, from affordable silver pieces to fine gold and diamonds, gives Girls Downtown a wider price ladder than most of the pure fashion jewelry boutiques nearby, letting it serve both the browsing tourist looking for a small souvenir and the shopper looking for a more significant piece. Watches round out the case offerings, and the apparel side of the shop rotates with the same kind of seasonal turnover found at the other Flagler Avenue and Osceola Street boutiques covered in this directory.

Flagler Avenue is one half of the two street grid, along with Osceola Street a block south, that anchors Stuart’s historic Main Street commercial district. Having operated on this block since the late 1990s, Girls Downtown predates a fair amount of the current downtown Stuart retail scene and has stayed put through the district’s redevelopment into the walkable, restaurant and boutique heavy corridor it is today. The shop sits within easy walking distance of the county courthouse, Flagler Park, and the St. Lucie River waterfront, and is a common stop on the same walking loop as several of the other independent shops in this directory.

For a downtown Stuart shopping trip, Girls Downtown works well as a jewelry focused stop with more range than a typical fashion jewelry boutique, useful for anything from a small gift to a more considered purchase. Given the shop’s twenty five plus years on the same block, it has built a level of local name recognition that newer storefronts on the street have not yet had time to establish, though as with its neighbors, current hours and specific inventory are best confirmed directly with the shop before visiting, particularly outside of Florida’s winter high season.

Downtown Stuart’s Osceola Street and Flagler Avenue blocks make up the core of the district recognized by the Stuart Main Street program, a nonprofit affiliated with Main Street America that has worked since the 1980s to keep the city’s early twentieth century commercial buildings occupied by independent businesses rather than sitting vacant. The organization coordinates recurring events, including monthly First Friday evenings and seasonal art and craft festivals, that bring extra foot traffic to these blocks throughout the year, not only during Florida’s winter tourist season. That steady programming is part of why downtown Stuart has kept a comparatively low storefront vacancy rate next to some other small Florida downtowns, and it is part of the environment that lets Girls Downtown operate here alongside dozens of other small, independently owned storefronts rather than as one of a handful of surviving holdouts.